Mohammad Yunus started Sana Handicrafts in 1990 in the township of Serai Tareen (Moradabad) in Uttar Pradesh. He specializes in making jewelry and home decor items out of horn, bone, resin and brass and was mentored in this craft by his father.
Yunus started his business from scratch, toiling to build its reputation for good craftsmanship. He would spend his own money sending samples to vendors but orders were hard to come by. Furthermore, working with horn and bone requires a skill not many possess, hence finding good artisans to work for him was an uphill task. To add to his woes, in 2006 he....